8 Easy Tips to Make Your Website Look More Professional
Make your website more easily navigatble, simple clearn web design does the trick to make a website design look professional. We have discussed 8 easy tips to make your website look more professional. Your website is the face of your business online. As such, it needs to look professional at all times, mainly because you’re looking for people to do business with, and you have to make a good first impression on them to get them on board.
You can always call on professional web designers to make the necessary tweaks on your web design to make your website look professional in all respects. Here are some of the things you will want them to do to give your site a more professional look.
Tips to Make Your Website Look More Professional
You can always call on professional web designers to make the necessary tweaks on your web design to make your website look professional in all respects. Here are some of the things you will want them to do to give your site a more professional look.
1. Easily to Navigate
A website with solid navigation is one of the hallmarks of a professional website. If you want to draw in potential customers and business partners, you must make sure they won’t get lost while exploring your site.
Linking your business logo to the homepage is a great place to start. Having your web designer put in clickable navigation elements is a great idea as well. Clearly divided categories will also help. If your site has a search feature that actually works, then you can save your visitors some time when they’re navigating your site.
2. Boost Readability
Most people scan, not read from end to end, website content. The less effort it takes for them to take in content, the better it would be. A website with high readability does that.
There are several things you can do to boost your site’s readability.
One is to have enough contrast between your text and its background to ensure that the former will pop out clearly.
Another is to use appropriately-sized fonts for the headings and the body text of your content. For some, 14pt fonts are enough for the body text, but it wouldn’t hurt if you increase it to 16pt.
And, as much as possible, don’t use too many fonts within a single website. Keep the types of font you use to three at the most.
3. Well-coordinated colors make a Difference
It’s the height of unprofessionalism when a website carries multiple color schemes that don’t blend well. Whatever colors you use, it’s best to limit them to three, and they should be well-coordinated ones to achieve the kind of harmony that will give your site a more professional look.
It also pays to take a closer look at color psychology, and see how the associations it makes between colors and human behavior can help you achieve your website’s goals.
4. High Quality Images
High-quality photographs never fail to draw the attention of people, both on the Internet and outside of it. People are incredibly visual creatures after all and will be particularly impressed with big and stunning images.
If you have access to professional photographers, then have them take pictures that will present your business in the best possible light. Original, striking photographs of your products or your team in action will lend an authenticity to your website that not too many stock photographs can do.
5. Speed things Up
We live in a world where page load speed means, well, the world. You can have the most professional-looking website in the world and still seem like an amateur to people who scoff at the long time it takes for your website’s pages to load. The longer people have to wait for your pages to load, the less and less professional your site will be in their eyes.
Some of the things you can do to your web design to increase page load speed are to optimize images, minimize the use of custom fonts, reduce redirects, and minify your code.
6. Put up more Videos
Videos seem to be getting more popular by the minute, and rightly so. After all, people don’t have to make an effort to read when there are videos to present information to them, and in a more engaging manner at that.
If experts’ predictions are to be believed, 82% of all web traffic will be video by next year. So put up more videos starting now, because it won’t be long before they become the dominant and most professional way of presenting content to Internet users.
7. Simplicity is essential
Aesthetically-pleasing web design is a sight to behold, but it does not automatically make a website look professional. More often than not, sites that carry far too many flashy visual design elements become overwhelming. Too much use of borders, drop shadows, and the like can make a website look cluttered as well.
We’re not saying that you have to drop all aesthetic elements and be as minimalist as you can, like some websites have already done. Just try to go for more whitespace that gives your content more space to breathe, making them more readable. Your visitors will also appreciate how easy your site looks on the eyes when you go for a simpler web design.
8. Mobile Friendly
There’s a great chance that people will stumble onto your website on their smartphones and tablets. After all, mobile users have outnumbered desktop users for years now, and it’s not likely to change anytime soon.
With practically the whole world going mobile, it’s only right to make sure your website is mobile-friendly. If it isn’t, your site won’t look good on the devices of mobile users who happen to access it.
There are many more ways you can make your website look more professional, but the tips above should be enough to get you started. Remember, by giving your website a more professional look, you can elevate your business’ professional status as well!
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